I build the products I wish existed.
I'm Kyrylo Petrov. I've spent more than fifteen years as an entrepreneur — a serial one, across several industries, with a long stretch inside software development and consultancy.
The through-line was ecommerce and retail. I ran audits and assessments on other people's projects, shaped their tech, extended their teams, and fixed the parts that broke when they tried to scale. You learn a lot about how retail actually works from that seat — including how badly all of it answers one plain question: does this actually look good on me?
Snapstyle came out of that. I built it with my team to do the thing none of that retail infrastructure does well — give a person an honest, specific read on what they're wearing, in real time, and then show them a better version styled on their own photo.
That's the whole idea. Not a store. A straight answer.
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